| App Store purchases are safe and simple, so you can start playing, gaming, reading — or just doing — right away | We help app developers take advantage of our latest hardware technologies |
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| But we also take steps to make sure apps are respectful to users with differing opinions, and we reject apps with any content or behavior that we believe is over the line — especially when it puts children at risk | Which is why human App Reviewers ensure that the apps on the App Store adhere to our strict app review standards |
Our App Store Review Guidelines require apps to be safe, provide a good user experience, comply with our privacy rules, secure devices from malware and threats, and use approved business models.
21| You choose what data to share | Every app has an assigned age rating, so parents can determine what is appropriate for their children |
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| Even if you grant access once, you can revoke it later | And a big part of those experiences is ensuring that the apps we offer are held to the highest standards for privacy, security, and content |
Because we offer nearly two million apps — and we want you to feel good about using every single one of them.
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